We recently helped Primary Care Clinic of North Texas
(PCCNT) plan a ribbon-cutting event to commemorate their 100,000th patient visit, 13th
anniversary and move to a new location in Plano. PCCNT is a non-profit
healthcare facility that provides a medical home to thousands of uninsured North
Texans.
We hit the ground running
planning for this event. Most people see the glitz and glam of event planning,
but it sure is not all it's made out to be, especially in the world of public relations.
Planning an event does not only mean the composing guest lists and party hors d'oeuvres; for public relations practitioners, planning an event also means researching media, writing and
distributing media alerts and press releases, inviting public figures, planning
a run-of-show and so much more. Needless to say it can be a long process. After
a little more than two months of planning for the hour-long event, everything
came together, and we were ready for the day to come.
As an intern, it was a great
experience to not only see an event planned from beginning to end, but to be involved
in the process every step of the way. I learned how hard it is to plan an event
with so many moving parts and how the work continues even after the event is
done. I learned so much from this experience, and working on a project for such
a great organization for the community is something I will always remember!
PCCNT's priority is to give back
to the community by providing affordable medical services to the uninsured.
Through corporate donors like Capital One, this is possible. I really enjoyed planning
this event for such a great cause.
Check out this story from Plano
Profile about the event: https://planoprofile.com/2016/08/16/primary-care-clinic-of-north-texas-moves-to-new-location/
This post was contributed by
Elizabeth LaMonte, C. Pharr Intern.
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