In an effort to jump start their own season of giving – and to fight this suffering – the 15 employees of OnMessage, a Dallas-based integrated ad agency, recently came together to build a Christmas Tree made of nearly 700 collected cans of food (roughly translates to 2,500 meals) to donate to the North Texas Food Bank (NTFB).
Using their expertise as advertising/marketing professionals, OnMessage employees have gone above and beyond by using this Christmas Tree CANstruction event as a “kick-off” to a full viral campaign, “AJoyFULLHoliday,” to drive donations to the North Texas Food Bank Web site and raise awareness of how one can make a difference. The campaign kicked off earlier this month and will run through the end of the year.
We hope you’ll join OnMessage in providing A JoyFULL Holiday for someone in need - and spread the word. Check out the campaign’s promotional video and Fox 4 news clip below. You can also follow the campaign on Twitter @AJoyFULLHoliday.
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